Alliance Health Info

Tele-Detailing/Physician's Reach

Alliance has over thirteen years experience in tele-detailing physician offices, hospitals and pharmacies.

Our Pharmaceutical Sales staff is experienced in tele-detailing physicians, nurses, pharmacists, hospital staff and other professionals who make or influence purchasing and or prescribing of drugs, medical devices and other formulary products.  Physician offices and hospitals have changed in significant ways in the last decade, and we have adjusted our tactics accordingly. Physician detailing is a category that has recently experienced rapid growth.

Pharmaceutical and biotech companies must seek alternatives as they measure the ability of their sales reps to see and speak with physicians. Phone detailing is not for every product and every doctor, but it can be an efficient adjunct to (or in some cases a substitute for) face-to-face detailing. 

Phone detailing and sample/literature placement can be a powerful and inexpensive method of detailing and sample placement:

  • Alliance's call center is staffed with Registered Nurses, who understand how Physicians communicate and are very adept at getting past the gatekeeper.
  • We can help manage the practice's sample closet inventory at a much lower "per call" cost than that of a face-to-face sample delivery call.  HIPAA has made it increasingly difficult for reps to get beyond the waiting room to check sample closet inventory and "manage" it.  These in person sample visits are more and more becoming delivery services, which can be rendered for much less cost by a combination of phone and mail.
  • When a crisis needs to be dealt with in a hurry or new information needs to be disseminated quickly, our nurses can "visit" more offices in a day than anyone in the field.

In addition to tele-detailing, Alliance provides extensive hospital profiling services. Alliance's profiling database contains all pertinent information about the hospital, as well as anyone who is directly involved or heavily influences the purchase and/or prescription of your product, from physicians to pharmacists to hospital staff.

Contact us for more information